JOIN NBCU AT CES 2026
JANUARY 6 – JANUARY 9
Fandom. Innovation. Premium Content. Impact. For 100 years, NBCUniversal has created content that fuels fandoms and shapes culture. From global sporting events and hit series to iconic TV moments and can’t-miss live events, we give brands consistent, high-impact opportunities to connect with audiences and scale their impact.
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CES 2026 EXECUTIVE SPEAKERS
Mark Marshall
Chairman Global Advertising & Partnerships, NBCUniversal
President Advertising & Partnerships, NBCUniversal
Alison Levin
Karen Kovacs
Executive Vice President Streaming, Perf Sales & Partnerships, NBCUniversal
Kristina Shepard
Executive Vice President Client Partnership, NBCUniversal
Maureen Murphy
Gordon Young Founder & Editor in Chief of The Drum (Moderator) Don McGuire CMO, Qualcomm Grace Kao CMO, SNAP Kelly Mahoney CMO, Ulta
Alison Levin President, Advertising & Partnerships, NBCUniversal
11:00 - 11:40 AM PT Mariposa Ballroom, Aria Add to Calendar:
GOOGLE +
OUTLOOK +
C Space | CMO Insights: Inside the Commerce Media Gold Rush: Why Every Brand Wants In
THURSDAY, JANUARY 8
Maureen Murphy EVP, Client Partnerships, NBCUniversal
1:30 - 2:00 PM PT Iris at Aria (3730 S Las Vegas Blvd) Add to Calendar:
TFQ: The New Rules of Fandom: Reinventing Connection in Sports and Entertainment
Tim Natividad President, Sales and Advertising, TelevisaUnivision Jeff Collins President, Advertising Sales, Marketing and Brand Partnerships, Fox Rita Ferro President Advertising Sales, Disney
Mark Marshall Chairman, Global Advertising & Partnerships, NBCUniversal
10:00 - 10:40 AM PT C-Space at Aria Add to Calendar:
Variety Entertainment Summit
Kristina Shepard EVP, Streaming, Perf Sales & Partnerships, NBCUniversal
10:00 - 10:30 AM PT Iris at Aria (3730 S Las Vegas Blvd) Add to Calendar:
TFQ: Omnichannel Without Limits: Reaching Consumers Everywhere They Are
WEDNESDAY, JANUARY 7
Karen Kovacs President, Advertising & Partnerships, NBCUniversal
4:00 - 4:30 PM PT C-Space at Aria Add to Calendar:
C-Space | Marketing Reinvented: Culture Crashes: What Happens When Brands Chase Trends
Jeff Collins President, Advertising Sales, Marketing & Brand Partnerships, Fox Corporation Ryan Gould President of Ad Sales & Client Partnerships, Warner Bros. Discovery
1:25 - 1:50 PM PT LPM at the Cosmopolitan Add to Calendar:
OpenAP Audience Summit: Redefining TV: Standardization That Unlocks Performance
TUESDAY, JANUARY 6
Beau Avril Head of Global Partnerships, Mr. Beast Samira Panah Bakhtiar General Manager, Media & Entertainment, Games and Sports, Amazon Web Services (AWS) Elav Horwitz EVP, Global Head of AI, Strategic Partnerships and Solutions, WPP Leslie Shannon Vice Chair, Virtual World Society, (Moderator)
9:00 - 9:40 AM PT Aria, East Level 1, Joshua 9 Add to Calendar:
Digital Hollywood at C-Space
MONDAY, JANUARY 5
C-Space at the Aria East Convention Center - South Primrose Veranda Meetings are by appointment only; CES badge will be required for access* *If you do not have a CES badge, please contact us here
MEETING SPACE
where to find us
WHEN
TUESDAY, JANUARY 6 │ 9:00 AM – 6:00 PM PT
WEDNESDAY, JANUARY 7 │ 9:00 AM – 4:00 PM PT
THURSDAY, JANUARY 8 │ 9:00 AM – 1:00 PM PT
Level 3
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Level 3 Overview
GET IN TOUCH
WE'D LOVE TO HEAR FROM YOU
SVP, Agency Partnerships • OMG
Mike Alvarez
AGENCY PARTNERSHIPS
SVP, Agency Partnerships • PMX
Suzanne Matarazzo
SVP, Agency Partnerships • Independent Agencies
Megan Morahan
EVP, Agency Partnerships • PMX
Mark Miller
EVP, Agency Partnerships • WPP Media/ Dentsu/OMG
Ann Scheiner
SVP, Agency Partnerships • GroupM/Dentsu
Leighanne Pavia
SVP, Client Team • Auto, Travel & Pharma
Abbey Berryman
SVP, Agency Partnerships • Versant
Kim Sullivan
SVP, Client Team • Retail, Restaurant & Insurance
Damian D'Anna
SVP, Client Team • Tech & Finance
Mike Chauvin
SVP, Client Advocacy
Carla Kelly
SVP, Client Team • CPG, Finance & B2B
Vinnie Dunleavy
SVP, BD & Strategy
Shawn Makhijani
EVP, Client Team
SVP, Ad Sales Creative Development
Sari Feinberg
SVP, Trade Marketing
Graham Smalley
SVP, Ad Sales Brand Partnerships
Kim Francella
EVP & Chief Product Officer
Ryan McConville
VP, Ad Sales Solutions
Mike Fisher
SVP, Ad Sales Identity & Data Product
Peter Randazzo
ADVERTISING & PARTNERSHIPS
CLIENT PARTNERSHIPS
REGIONAL BUSINESS SOLUTIONS
MARKETING SOLUTIONS
PRODUCT & PLATFORM SOLUTIONS
SVP, Partnership Product Sales
Mike Hood
VP, Programmatic Sales & Partnerships
Brendan Garrone
SVP, Programmatic Sales & Partnerships
James Kreckler
VP, SMB Growth
Matt Lee
SVP, SMB Growth
Mike Reidy
EVP, Streaming, Perf Sales & Partnerships
STREAMING & SMALL TO MEDIUM BUSINESS AD SOLUTIONS
The Growth Portal
Director, NBC Sports Sales
Brittany Rivera
SVP, NBC Sports Sales
Mike McCormack
SPORTS & OLYMPICS
EVP, Ad Sales Strategy
Gina Reduto
SVP, Ad Sales Insights & Measurement
PJ Gasparini
STRATEGY & INSIGHTS & MEASUREMENT
SVP, Distribution Sales & Partnerships
Jonas Blank
EVP, Ad Sales Strategy & Monetization
Tom Winiarski
President, Distribution & Partnerships
Roy Cho
Chief Revenue & Business Officer
Dave Pietrycha
MEET WITH US
SVP, Sales Enablement & Trade Marketing
Melissa Laux
The Audience Hub
There is an invisible barrier that comes at every turn for workers without a bachelor’s degree. It’s called the “paper ceiling” and it’s the antiquated notion that no degree means no skills. This practice continues to have a severe, negative impact on qualified individuals who have the skills to do the job, but simply lack the piece of paper to be considered. The Tear the Paper Ceiling campaign was launched in 2022 with support from a national collective of corporate, nonprofit, workforce, and philanthropic partners to change the narrative for workers who are Skilled Through Alternative Routes (STARs) rather than bachelor’s degrees. Now STARs and companies are uniting to create a new and more equitable future of work in which skills matter more than what’s on paper. With more and more organizations joining in the effort, the Tear the Paper Ceiling campaign will continue to grow, allowing STARs to do the same. This installation, which was created for the initiative, uses resumes from STARs to construct a physical manifestation of the paper ceiling. As we begin to tear the paper ceiling, we will see what is possible when every STAR has the opportunity to shine.
about tear the paper ceiling
LEARN MORE
OUR INNIATIVES
Learn More Here
LEADERSHIP AT CES
NBCUNIVERSAL
John Lee Chief Data Officer, Advertising & Partnerships
Laura Molen President, Advertising & Partnerships
Dan Lovinger President, OLY & LA2028 Ad & Sponsorship Sales
Krishan Bhatia President & Chief Business Officer, Advertising & Partnerships
Peter Blacker EVP Ad Sales Agency Partnerships, Head of DEI Ad Sales, NBCUniversal
Ryan McConville EVP, Advertising Platforms & Operations
Yusuf Chuku EVP, Client Strategy & Insights
Kelly Abcarian EVP, Measurement & Impact
Mark Marshall President, Advertising & Partnerships
Josh Feldman Global Chief Marketing Officer, Advertising & Partnerships
Karen Kovacs EVP, Client Partnerships, NBCUniversal
Carrie Stimmel Chief Growth Officer, Ad Sales Olympics
NBCU at CES 2025
Wed, January 10th 8:30 AM – 6:00 PM PT
Thur, January 11th 8:30 AM – 5:30 PM PT
Tues, January 9th 8:30 AM – 6:00 PM PT
2025 RECAP
That's a wrap. Thank you for your partnership. Looking forward to a great year!
NBCUniversal Kicked off a Monumental Year for Advertisers at CES 2025. Click here to read our NBCUniversal Blog Post.
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